Event Description
The Benefits of Content Marketing and How to Do it Better
The content marketing revolution is here and it's in full swing. That means every business, in every sphere, needs to understand it and how to do it...better. This workshop will break down the paradigm shift that has put the consumer in control of the buying process and what that means for your marketing. It’ll explain the key benefits (and challenges) of creating helpful content for your audiences. And lastly, it will cover how you go about planning, creating and promoting content that actually delivers a return.
Working Format: 1 hr in-depth workshop. 30 minute interactive panel session with fantastic panelists who have first-hand experience of content marketing. 1-to-1 Q/A session with Content Marketing experts.
Session: Catch 22 Marketing
This workshop is sponsored by the following organizations -
City of Vadnais Heights, City of Shoreview, City of North Oaks, City of Arden Hills along with St. Paul Area Chamber of Commerce, and the Twin Cities North Chamber of Commerce